Friday, April 12, 2013

The Power of Animation - Alina Hubbard-Riley


Animation is a medium that gives the artist’s imagination free range. Any number of vivid worlds can be realized with the stroke of a pen, brush, or mouse. The audience of an animated picture may find themselves completely immersed in an unfamiliar world – the world of the creators’ imagination. Even the most overt inconsistencies with reality may fall away before the viewer’s eyes, and they may be submerged in the story and the atmosphere of the piece.
Animation rips the robes off of the human psyche, delving into those dreams that no-one dares illustrate without fear. There would be no other way to present the towering, chimerical Nightwalker from Princess Mononoke, at least not to the same effect. There is a certain amount of unreality that is achieved only this way.
Through Walt Disney’s classic Alice In Wonderland, a surreal world unfolded from celluloid, ink, paint and paper, leaving an imperishable imprint on the minds of millions of children. Those settings, characters, and songs leaped past dimensional restrictions and became real in that infinite universe of consciousness.
Animation is often criticized for being too heavily youth-targeted. Indeed, most animation is geared towards children or adolescents, but this is more a strength than a weakness. Try naming the most popular and enduring characters you can think of. Are they not mostly from children’s media?  This is the power of the young mind. Young humans are so alive, so imaginative, so willing believe anything. Of course their loves will always dominate the culture.
At least somewhat because of this, cartoons (and I have no shame in calling them as such, seeing as it comes from the Latin word “carta,” which I find is quite descriptive of the way they are created) have a constant cultural currency unmatched by any other art form. Every decade or so, someone may claim that animation is dead, but again and again that has proven false. Animated features continue to top box-offices and break demographic barriers. Even more strikingly, animation merchandise is inescapable in the US and Japan, with whole stores dedicated to it easily found.
Animation is so powerful that an entire subculture has formed around it. It’s not novel for a teenager to declare that they are only attracted to “2D” boys or girls. In fact, there is an entire neighborhood in Tokyo where various anime-based businesses can be found.
This culture, in turn, is a game-changer itself: a young artist can easily garner attention by drawing fan-art of an animated franchise. In fact, many fan-artists have gained their own followings online and have become employed by professional studios.
That, to me, is one of the most wonderful things about animation: its great accessibility. One only needs drawing ability, a good story, strong characters, and a computer or even just a camera to make an animated feature. Good voice actors are a plus, and music helps create a more immersive atmosphere, but really, it ends there.
Animation makes it possible for anyone, with a little work, to create a dream or a nightmare, portray a beautiful truth or a harsh fantasy, change a mind or inspire a heart.

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